Handmade Carpets have been around us from centuries. It was King Akbar who brought this age old tradition to India from western Asia. The younger generation of India does not know it the way it is. The beauty, elegance and craftsmanship of Indian Handmade carpets is such that it becomes difficult for a layman to distinguish between a Handmade carpet and a Machine made carpet. It is our prime motto at Carpet Export Promotion Council (CEPC) to promote the Indian Handmade Carpet on the World platform. But, it will be equally important to us to make the younger generation of India aware about this art.
A step toward this direction is Council’s new website which will focus on Consumers, Buyers and Members as well. The new website has pages which make the end consumer aware about the Past, Present and Future of Handmade Carpets of India. Soon it will have a member login section where all the necessary information related to its members will be displayed on a single page dashboard. This new website will make the communication with members much smoother and faster.
CEPC is also venturing out a new project of opening a warehouse in China wherein there is a provision of a warehouse both in and outside the custom bonded areas. This will enable member exporters to get more access to various parts of China.
CEPC recently launched a “Rugs of India Label”, “Carbon Foot Print (CFP)” Study & Life Cycle Assessment (LCA) and some more initiatives for the Indian Handmade Carpet industry. I hope all these steps will prove quite beneficial for larger goal of creating Brand of Indian Handmade Carpets a popular name around the world and will provide a new dimension to this Industry.
Executive Director-cum- Secretary